LAKE STEVENS, Wash., December 15 – Catalyst Game Labs, LLC, and Pinata Games have announced that they will form a strategic alliance contingent on the Catalyst group’s purchase of the currently dormant WizKids properties.
“By combining our efforts, we can deliver high-quality products that will satisfy retailers, fans and licensors alike,” said Loren Coleman, majority Catalyst owner. “As successful licensors of Shadowrun and BattleTech, [Catalyst] understands the essence of those brands and will continue to produce high-quality products for them.”
“The Pinata team brings a different, unique skill set to the table, having worked extensively on all of WizKids’ brands over the last two years. With our efforts combined, we have a wide range of hobby business expertise that covers the gamut of licensed-and-non-licensed properties across a wide spectrum of formats- RPGs, TCGs, CMGs, and more.”
Should Catalyst purchase WizKids’ properties from The Topps Company, Pinata will begin as operator for the HeroClix brand immediately.
“After a few short conversations with Catalyst, it was apparent that a strategic alliance would benefit all parties involved,” said Jake Theis, Pinata Games’ CSO. “We believe that this relationship will allow us to restart the HeroClix business quickly. I saw that HeroClix returned to the top of the ICV2 Hobby Fall CMG sales list, and I know that with the economy in its current state, retailers don’t want any delays getting the business back up and running.”
The proposed alliance between the two companies would allow for Pinata and Catalyst to release new games both together and independently.