LAKE STEVENS, Wash., December 15 â€“ Catalyst Game Labs, LLC, and Pinata Games have announced that they will form a strategic alliance contingent on the Catalyst groupâ€™s purchase of the currently dormant WizKids properties.
â€œBy combining our efforts, we can deliver high-quality products that will satisfy retailers, fans and licensors alike,â€ said Loren Coleman, majority Catalyst owner. â€œAs successful licensors of Shadowrun and BattleTech, [Catalyst] understands the essence of those brands and will continue to produce high-quality products for them.â€
â€œThe Pinata team brings a different, unique skill set to the table, having worked extensively on all of WizKidsâ€™ brands over the last two years. With our efforts combined, we have a wide range of hobby business expertise that covers the gamut of licensed-and-non-licensed properties across a wide spectrum of formats- RPGs, TCGs, CMGs, and more.â€
Should Catalyst purchase WizKidsâ€™ properties from The Topps Company, Pinata will begin as operator for the HeroClix brand immediately.
â€œAfter a few short conversations with Catalyst, it was apparent that a strategic alliance would benefit all parties involved,â€ said Jake Theis, Pinata Gamesâ€™ CSO. â€œWe believe that this relationship will allow us to restart the HeroClix business quickly. I saw that HeroClix returned to the top of the ICV2 Hobby Fall CMG sales list, and I know that with the economy in its current state, retailers donâ€™t want any delays getting the business back up and running.â€
The proposed alliance between the two companies would allow for Pinata and Catalyst to release new games both together and independently.